PinnedGeoff LivingstonCognitivePath: An Evolving View of AIEarlier today on LinkedIn, podcast partner Greg Verdino and I announced the merger of our firms into CognitivePath, a new strategic…6 min read·Jan 17, 2024----
PinnedGeoff Livingston5 Future Marketing Trends Fueled by AIA lot has been said about the promise of how AI will revolutionize marketing. What's real?9 min read·Nov 16, 2023----
Geoff LivingstoninGenerative AIOne Year Later — Is it a GPT World?And 4 Other Open AI Related Questions7 min read·Nov 25, 2023--2--2
Geoff LivingstoninGenerative AIThe Top 5 AI Ghouls of All Time!It’s Halloween. Given all of the AI news that we have received over the past week, especially the doomsaying kind, in the most recent No…7 min read·Oct 25, 2023----
Geoff LivingstoninGenerative AIThe AI Hype Cycle ProblemAI hype, while a powerful tool for many brands engaged in driving repuation and product interest, may be counterproductive. Misleading…6 min read·Oct 16, 2023----
Geoff LivingstoninGenerative AIIs Prompt Engineering Short-Sighted?Do you think prompt engineering is a long-term skill set? I don't. It is a short-term fix for current AI limitations.5 min read·Sep 28, 2023----
Geoff LivingstoninGenerative AI10 Barriers Preventing Marketing Adoption of AIInflated promises about generative AI have become so inflated that the reality of using it with marketing operations has been disappointing…9 min read·Sep 12, 2023--1--1
Geoff LivingstonConsumer Brands Should Consider ChatGPT PluginsBrands alarmed about Open AI scraping their content and using it without attribution may want to consider ChatGPT plugins. Companies can…4 min read·Aug 25, 2023----
Geoff LivingstoninGenerative AIThe Good, the Bad, and the Ugly of GPT Web CrawlingContent Providers Face Giving Away Their IP6 min read·Aug 17, 2023----
Geoff LivingstonThe Shapeless Nature of AIAttending MAICON this week in Cleveland, I landed on a simple way to explain how AI works that resonated with attending marketers: Like…3 min read·Jul 27, 2023----