PinnedCognitivePath: An Evolving View of AIEarlier today on LinkedIn, podcast partner Greg Verdino and I announced the merger of our firms into CognitivePath, a new strategic…Jan 17, 2024Jan 17, 2024
Pinned5 Future Marketing Trends Fueled by AIA lot has been said about the promise of how AI will revolutionize marketing. What's real?Nov 16, 2023Nov 16, 2023
Published inGenerative AIOne Year Later — Is it a GPT World?And 4 Other Open AI Related QuestionsNov 25, 20232Nov 25, 20232
Published inGenerative AIThe Top 5 AI Ghouls of All Time!It’s Halloween. Given all of the AI news that we have received over the past week, especially the doomsaying kind, in the most recent No…Oct 25, 2023Oct 25, 2023
Published inGenerative AIThe AI Hype Cycle ProblemAI hype, while a powerful tool for many brands engaged in driving repuation and product interest, may be counterproductive. Misleading…Oct 16, 2023Oct 16, 2023
Published inGenerative AIIs Prompt Engineering Short-Sighted?Do you think prompt engineering is a long-term skill set? I don't. It is a short-term fix for current AI limitations.Sep 28, 2023Sep 28, 2023
Published inGenerative AI10 Barriers Preventing Marketing Adoption of AIInflated promises about generative AI have become so inflated that the reality of using it with marketing operations has been disappointing…Sep 12, 20231Sep 12, 20231
Consumer Brands Should Consider ChatGPT PluginsBrands alarmed about Open AI scraping their content and using it without attribution may want to consider ChatGPT plugins. Companies can…Aug 25, 2023Aug 25, 2023
Published inGenerative AIThe Good, the Bad, and the Ugly of GPT Web CrawlingContent Providers Face Giving Away Their IPAug 17, 2023Aug 17, 2023
The Shapeless Nature of AIAttending MAICON this week in Cleveland, I landed on a simple way to explain how AI works that resonated with attending marketers: Like…Jul 27, 2023Jul 27, 2023
