PinnedGeoff Livingston·Jan 17, 2024CognitivePath: An Evolving View of AIEarlier today on LinkedIn, podcast partner Greg Verdino and I announced the merger of our firms into CognitivePath, a new strategic…
PinnedGeoff Livingston·Nov 16, 20235 Future Marketing Trends Fueled by AIA lot has been said about the promise of how AI will revolutionize marketing. What's real?
InGenerative AIbyGeoff Livingston·Nov 25, 2023One Year Later — Is it a GPT World?And 4 Other Open AI Related QuestionsA response icon2A response icon2
InGenerative AIbyGeoff Livingston·Oct 25, 2023The Top 5 AI Ghouls of All Time!It’s Halloween. Given all of the AI news that we have received over the past week, especially the doomsaying kind, in the most recent No…
InGenerative AIbyGeoff Livingston·Oct 16, 2023The AI Hype Cycle ProblemAI hype, while a powerful tool for many brands engaged in driving repuation and product interest, may be counterproductive. Misleading…
InGenerative AIbyGeoff Livingston·Sep 28, 2023Is Prompt Engineering Short-Sighted?Do you think prompt engineering is a long-term skill set? I don't. It is a short-term fix for current AI limitations.
InGenerative AIbyGeoff Livingston·Sep 12, 202310 Barriers Preventing Marketing Adoption of AIInflated promises about generative AI have become so inflated that the reality of using it with marketing operations has been disappointing…A response icon1A response icon1
Geoff Livingston·Aug 25, 2023Consumer Brands Should Consider ChatGPT PluginsBrands alarmed about Open AI scraping their content and using it without attribution may want to consider ChatGPT plugins. Companies can…
InGenerative AIbyGeoff Livingston·Aug 17, 2023The Good, the Bad, and the Ugly of GPT Web CrawlingContent Providers Face Giving Away Their IP
Geoff Livingston·Jul 27, 2023The Shapeless Nature of AIAttending MAICON this week in Cleveland, I landed on a simple way to explain how AI works that resonated with attending marketers: Like…
